PORTADA´S LATAM SUMMIT
Latest News & Analysis
PORTADA LATAM SUMMIT AWARDS: VOTE FOR YOUR CANDIDATE!!
Portada's Latin American Advertising and Media Awards reward excellency in Latin American (panregional) advertising campaigns, in media propertiestargeting pan-latin audiences and professionalism … [Read More...]
MORE FEATURES
Luxury Goods: A “New” Trend in Latin America?
It stands to reason that the production and consumption of luxury goods are the first to be affected when an economic crisis arises, and are also … [Read More...]
Spanish sports newspaper Marca launches Colombia edition
The Spanish sports newspaper Marca recently published its first Latin American print edition. The newspaper launched in Colombia with an initial … [Read More...]
Yahoo’s Marissa Mayer: ‘We Promise not to Screw it up’
Yahoo! Inc. CEO Marissa Mayer was brief and to the point in announcing this morning the $1.1 billion acquisition of Tumblr. In her own Tumblr blog … [Read More...]
Sales Leads LatAm: Frizzé, Globo, Jaguar, Dyson…
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin … [Read More...]
Changing Places: Cyd Alvarez, Ivan Menezes, Caio Ramalho…
People change positions, get promoted or move to other companies. Portada is here to tell you about it. André Lima - NBS ::: Cyd Alvarez - NBS ::: … [Read More...]
More from Portada
Ben Jankowski (Video): “You need to understand data, understand the conditions and make decisions quickly.”
Ben Jankowski, Group Head, Global Media, MasterCard Worldwide will be one of the main attractions at our upcoming Portada Latam Summit on June 4-5 in Miami's InterContinental Hotel. Jankowski, who … [Read More...]
Marketing to LatAm: Concha y Toro launches mobile sites
In late March, winery Concha y Toro launched mobile sites for its premium labels Don Melchor, Marques de Casa Concha, and Gran Serie Riberas. The company’s brand has a presence in 135 markets and … [Read More...]
Breaking Ads Colombia: Colsubsidio, BlackBerry and Cerveza Poker Ligera
Portada and Media Economics Group present today a new selection of Breaking Ads Colombia. We analize below the campaigns from Supermercados Colsubsidio, Cerveza Poker Ligera and BlackBerry. The … [Read More...]
Sounding Off: Lin Wilder “Content Marketing – Why Is It Important?”
Sounding Off: Bola Olonisakin “Is Content Marketing The New Trend in SEO?”
Bola Olonisakin is the Creative Head and Online Strategist at GTech Designs. Olonisakin specializes in web design and mobile marketing, mobile apps, custom web design, web development, mobile … [Read More...]
